Mike and Cyberdogz writer, Katie Jenison, discuss some of the main points and differences of personal branding versus corporate branding, and when a personal brand is necessary.
Highlights
What a personal brand is – 1:41
A personal brand and a corporate brand – 1:53
Being in the right place and time – 2:38
Why do you want to build a personal brand – 5:56
Defining your target audience – 9:00
What to do to create a personal brand – 11:24
Different reasons to build a personal brand – 18:53
Building audience and content – 21:01
Expecting instant results – 29:14
Finding your audience – 30:45